Content operations for programmatic SEO

Grow the long tail without growing the team.

Babika connects to your CMS, scores every field on every page, and runs agents that fill the gaps, rewrite the weak spots, and refresh what is going stale. Your team reviews and tunes the strategy. The agents do the writing.

Larger team or on-prem? Talk to a founder
no credit card · 200 credits when you connect a site · ~10 to 20 blog posts
Every field scored. The agent keeps the weakest cells moving.
Results

How MeteorOps killed its content maintenance bill.

MeteorOps ran about 300 pSEO pages on a roughly $4 to 5k per month maintenance bill. They put the agent on their catalogue and never looked back. See the 12-month chart

maintenance bill
previously $4 to 5k / mo
now $0
leads · vs last month
organic visits / wk, from near zero
~1.3k
§ 01Live demo

Watch an agent walk the grid: find the weakest cell, rewrite it, score it, publish.

Watched the agent work? Point it at your own grid.

200 credits when you connect a site, no card.
§ 02The problem

Large content libraries rot. Keeping them alive does not scale.

pSEO and catalog pages go stale. Fields sit empty. Quality drifts as the library grows. The usual fixes are a content agency (expensive, slow) or an in-house team that burns out. Google rewards pages that are complete, fresh, and genuinely useful, and it buries thin AI filler.

Untended libraryavg 59, falling
92
87
79
71
63
55
46
38
31
24
Same library, agent on the gridavg 91, holding
91
88
94
90
86
92
95
89
91
93
publishedmonths since →

Babika earns its keep on libraries, not one-offs. If you need a handful of posts, a writing tool is a better fit. If you are maintaining hundreds or thousands of pages, read on.

§ 03How it works

From connected CMS to a grid that maintains itself.

Step 01

Connect your CMS.

Babika mirrors your collections. Every page becomes a row, every field a scored cell.

Step 02

Define what good means.

About 30 field-aware evaluators, from SEO title to image quality, or your own rubric. Set the brand brief once; every generation inherits it.

Step 03

Point agents at the grid.

Up to 9 agents per collection fill empty cells, lift the ones below threshold, and refresh what is decaying, on a schedule. Deterministic fields cost no credits.

Step 04

Publish back, verified.

Review drafts, or let an agent auto-publish. Babika confirms the change actually landed in your CMS.

§ 04Who it is for

Built for teams maintaining content at scale.

In-house SEO and pSEO teams

Retire the agency retainer and grow coverage. Fill the long tail overnight; more traffic, more and better leads.

See the case study

E-commerce and catalog brands

Keep thousands of product and category pages populated, fresh, and on-brand.

Which platforms?

Content-marketing teams

Stop content decay. A cross-collection view sorts your weakest fields first, so you always know what to fix.

Start free
§ 05Why Babika

Not a writing tool. A content-operations engine.

Content as data, not documents

Your pages become a scored grid, not another doc to babysit.

Transparent scores you control

Every field gets a 0 to 100 score from evaluators you configure. Not a black box.

Continuous, not one-shot

Agents run on a schedule and target the weakest cells. Freshness decay is built into the score.

Multi-CMS, publishes back

Webflow, WordPress, Shopify, HubSpot, Ghost. Every publish is verified.

Credits, not subscriptions

Pay only for the AI actions you use. Start with 200 free.

§ 06Case study

300 pages. Zero retainer. Twelve months on the loop.

By page 300, the retainer was the whole story: an engine problem, not an agency problem. The agent has run against the MeteorOps catalogue since the day they switched. Here is what happened to traffic, leads, and lead quality. It ships in your account on day one.

Run the same loop free200 credits when you connect a site
Their results
Maintenance bill
previously $4 to 5k / monow $0
the agency retainer, retired
Leads
month over month
Lead quality
upmarket
larger companies, deeper budgets
Organic visits · per weekto ~1.3k / wk · 12 months
agent live
month 1month 12
§ 07Questions

Questions worth asking.

Isn't this just AI slop?

No. Every field is scored by evaluators you configure; anything below your threshold is rewritten or held back, not published. You set the bar.

Will Google penalize AI-generated content?

Google's own guidance targets thin, unhelpful content, however it was produced, and rewards pages that are complete, fresh, and genuinely useful. That is exactly what the scoring system optimizes for: evaluators grade each field against those qualities, and anything below your threshold is held back instead of published.

Will it publish without my approval or overwrite my live pages?

No, not unless you tell it to. Generated content lands as drafts by default; you review before publishing. Auto-publish is an explicit, per-agent opt-in, and every publish is verified to confirm it landed correctly in your CMS.

Who owns the content? What if I stop using Babika?

You do, unconditionally. Babika publishes into your CMS, so every page it fills or refreshes lives in your Webflow, WordPress, Shopify, HubSpot, or Ghost, not on our servers. Disconnect any time and everything already published stays exactly where it is.

Which CMS platforms?

Webflow, WordPress, Shopify, HubSpot, and Ghost. Shopify media and image upload is still in progress; text fields are fully supported.

What does a credit actually buy?

Roughly, one credit produces one AI action: generating or evaluating a single field (a cell), or a single suggestion. Deterministic fields (word counts, slugs, computed values) cost nothing. A full blog post is many cells, so 200 free credits is about 10 to 20 full posts depending on length and depth. Retries the agent needs to clear your score threshold are part of that estimate.

How much setup, and how fast do I see filled cells?

Connect a CMS and Babika mirrors your collections in minutes; Smart Setup recommends evaluators and prompts per field. You can trigger generation on a field or row immediately and watch cells fill on the first pass; agents then run continuously on your schedule.

Will it match our brand voice?

Set a brand brief and per-field prompts once; every generation inherits them.

How is quality measured?

About 30 field-aware evaluator rubrics; images scored by a vision model; SEO fields scored against Google guidance. Edit or add your own.

How does pricing work?

Credits. 200 free when you connect a site. Top up in packs from $19.99. No subscription.

I just need a few blog posts. Is this for me?

Honestly, no. Babika is built for maintaining large libraries (hundreds to thousands of pages) at scale. For a handful of one-off posts, a writing tool is a better fit.

§ 08Pricing

Start free. Pay only for what you use.

No subscriptions. Connect a site to earn free credits, then top up whenever you need more.

What a credit buys: one credit is one AI action on one field, generating or evaluating a cell, or one suggestion. Deterministic fields (word counts, slugs, computed values) cost nothing. So 200 credits is about 10 to 20 full blog posts, depending on length and depth.

300 pages
Fill or refresh every page: $70 to $140 in credits, one timeagency retainer: $4 to 5k every month
after your 200 free credits · at 10 to 20 credits per full post · cheapest pack combination
free trial
on the house

200credits per site

Enough to fill or refresh 10 to 20 full posts. Your first cells can land minutes after you connect.
  • No credit card to start
  • Every feature, every agent
  • 200 credits per new site you connect
Start free, connect a site for 200 credits
after the trial

Top up

Out of credits? Buy more anytime, from $19.99. Only pay for what you actually use.
  • Optional auto-recharge when you run low
  • Buy credits when you need them
  • Same agents, same evaluators
How credits work

Need a custom volume or on-prem? Talk to a founder

Connect a site. Watch the grid fill in.

No credit card. 200 credits when you connect a site.